French legacy brand BIC sells over 300 disposable products (stationery supplies, lighters and razors) on e-commerce platforms all over the world. Since 2018, I have been translating and/or copywriting all the English content for the UK and US sites.

French-Canadian brand Bombardier Recreational Products (BRP) wanted fresh SEO copywriting for three of their brands' online shops: Can-Am off-road and on-road vehicles, Ski-Doo snowmobiles and Sea-Doo personal watercraft. Each brand caters to a distinct ridership and culture.

French publishing giant Hachette hired me as the linguistic auditor for the new North American version of the legendary Asterix collection. This entails correcting the draft translations, writing up quality reports, and ensuring the syntax and lexicon are culturally pitch-perfect.

French advertising and translation agency MPIR hired me to transcreate its brand new website. They wanted to strike a tone somewhere between "professional and sassy."."

French app developer Chouic was getting poor reviews for its Truth or Dare app, a party game for friends and couples. After I retranslated the English version, their rating on the Apple Store shot up to 4.9.

New York publisher Abrams published a long-awaited book about Napoleon's personal life based on the world's largest collection of his possessions. It was one of the most difficult and thrilling translations I have ever done.

Clarins publishes an online advice mag on its website called Beauty FAQ. All of the articles are translated from French for the US version of its e-commerce website.

French wine startup Les Apéros Bio needed its collateral in English for trade shows and culinary expos. In addition to the translation, they also wanted English product names that conveyed their playful spirit (no pun intended).

MPIR also publishes a blog about all the services it offers. Most of it requires transcreation, sometimes translation from French. I go with their flow and always have fun.